Showing your display or video ads on webpages that contain keywords related to your business, across all devices.
Keyword Targeting can be a more efficient and effective way of reaching people searching for your keywords than doing Pay Per Click (AdWords).
Truly targeted digital ad campaigns go far beyond the click. We want to not only measure clicks, but conversions. Tracking conversions on your website is a better indication of intent to purchase than just a click.
73% of SMBs said using AdWords produced very few, if any business leads