Marketing News
Get tips and learn about the new trends in digital marketing.
Get tips and learn about the new trends in digital marketing.
Jeriann Bjugstad, Founder
Bay Area Digital Solutions
320 Professional Center Dr Ste 200,
Rohnert Park, CA
94928
707-478-2695
Jeriann@BayAreaDigitalSolutions.com
This site uses cookies. By continuing to browse the site, you are agreeing to our use of cookies.
AcceptWe may request cookies to be set on your device. We use cookies to let us know when you visit our websites, how you interact with us, to enrich your user experience, and to customize your relationship with our website.
Click on the different category headings to find out more. You can also change some of your preferences. Note that blocking some types of cookies may impact your experience on our websites and the services we are able to offer.
These cookies are strictly necessary to provide you with services available through our website and to use some of its features.
Because these cookies are strictly necessary to deliver the website, refuseing them will have impact how our site functions. You always can block or delete cookies by changing your browser settings and force blocking all cookies on this website. But this will always prompt you to accept/refuse cookies when revisiting our site.
We fully respect if you want to refuse cookies but to avoid asking you again and again kindly allow us to store a cookie for that. You are free to opt out any time or opt in for other cookies to get a better experience. If you refuse cookies we will remove all set cookies in our domain.
We provide you with a list of stored cookies on your computer in our domain so you can check what we stored. Due to security reasons we are not able to show or modify cookies from other domains. You can check these in your browser security settings.
These cookies collect information that is used either in aggregate form to help us understand how our website is being used or how effective our marketing campaigns are, or to help us customize our website and application for you in order to enhance your experience.
If you do not want that we track your visit to our site you can disable tracking in your browser here:
We also use different external services like Google Webfonts, Google Maps, and external Video providers. Since these providers may collect personal data like your IP address we allow you to block them here. Please be aware that this might heavily reduce the functionality and appearance of our site. Changes will take effect once you reload the page.
Google Webfont Settings:
Google Map Settings:
Google reCaptcha Settings:
Vimeo and Youtube video embeds:
The following cookies are also needed - You can choose if you want to allow them:
Digital Education Series: Understanding Facebook & Instagram
YOUR GUIDE TO UNDERSTANDING FACEBOOK/INSTAGRAM POSTS, ADS, & ANALYTICS FOR YOUR BUSINESS Are you ready to learn some tips and tricks for maximizing your Business Page? When it comes to social media, specifically Facebook & Instagram, you may be asking yourself the same questions as others… “When is the best time to post?” “How often […]
Digital Education Series: Google Analytics Guide to Your Reports
5 REPORTS THAT WILL TRANSFORM YOUR MARKETING DATA Google Analytics is a website tracking tool. It adds a small snippet of code that is placed on all pages of a website and gathers detailed statistics about a website’s traffic, traffic sources, measures conversions and sales. Learning how to use the data from your Google Analytics […]
Digital Education Series: SEO and Google My Business
WHAT LOCAL BUSINESSES SHOULD BE DOING NOW FOR SEO RANKING AND YOUR GOOGLE MY BUSINESS LISTING During these uncertain times, we know many of you have questions… “What should I be doing to promote my business online?” “Do I need to continue making posts about my business even if I’m closed?” “If I mark my […]
Digital Spending is Still on the Rise. Are you in?
It has been reported that digital ad spending is up by 18% year over year and will continue to rise. Why? Because it works! Some of the businesses that continue to soar in this space are retail, automotive and on the heels of these businesses are financial and travel. It is forecasted that in 2020, financial services digital […]
How Accurate is your Geo-Fencing and Visit Tracking?
One of the most popular products that Bay Area Digital Solutions offers is Mobile Conquesting. It is also one of the more advanced and sophisticated products because of all the shiny bells and whistles that it offers. With Mobile Conquesting, we can target consumers by online behaviors (people who have shown specific behaviors online or […]
Can I Do Digital Advertising for Cannabis?
For years we have been trying to navigate through the restrictions and limited targeting when it came to digital advertising for the cannabis industry. There are now a wealth of targeting options available that we offer, including Native Ads, Display Ads and Video Ads . Do you want to reach people who are marijuana legalization […]
What is OTT, CTV, vMVPD and all the rest of those new digital video terms?
With the rapid changes in digital video it’s hard to keep up with all the new terms for how video content and ads are delivered to consumers. As you are probably aware video ads are considered to be one of the premiere ways to reach consumers. Videos will represent 82% of the web traffic by 2021, and 64% […]
When should you Geo-Target and when should you Geo-Fence and what is the difference?
There are several “geo” terms in digital advertising, and it can be complicated to determine which option is best for your campaign. With so many opportunities and choices it is important to understand the differences. First let’s define our “Geo” terms: Geo-Targeting (Geographic Targeting): all digital ads are geographically targeted meaning we serve ads to […]
Social Media: When should you DIY and when should you enlist a digital expert?
There are absolutely times in life it is more cost effective to “Do it yourself.” Before taking on a DIY project, consider if you have three T’s, meaning do I have the tools, the training and the time. If all signs point to yes, go for it! All three must be in place and it is always important […]
Digital media is on the rise for 2019, are you ready?
Digital spending was up 21.9% in 2018 and is forecasted to grow an additional 18% in 2019. Digital continues to climb, as consumer habits have changed and more activity is happening online and on mobile devices. The ability to speak to people where they are, with targeting messaging continues to get more sophisticated. Traditional media […]